I attended Pratt University’s Graduate Communications Design program in New York. Prior to that I received a bachelor’s degree in journalism with honors from the University of Wisconsin-Madison. Portraying the rich interplay of words and text within a visual context summate my passion for graphic design, literature, and commercial communication. I am comfortable in a range of media and my designs can be seen in magazines, books, posters, paintings, newspapers, illustrations, video, and advertising—online and in print.
Design is about communicating the written word. The viewer should be able to quickly scan my design and layout and have a clear understanding of the message in a few seconds. My style is clean, direct, humorous, and disarmingly uncomplicated; and I create and form ideas by continuously being visually aware of trends.
As a senior team leader, I create, as well as direct, other designers in the development of design deliverables that elevate, differentiate, and function on-brand and on-strategy. We are all responsible for the development, evolution and communication of brand standards, including look and feel guidelines; and are accountable for brand consistency across campaigns and assets, videos, website, e-mail and other marketing programs. My staff has a clear understanding of the message, both by my actions and my words. I am supportive, honest, empathetic, and caring. I ensure design is in service to overall marketing objectives. I exemplify the ability to challenge myself and the design team to create progressive, inspiring, and relevant visual design solutions.
Specifically, management includes the creative aspects of the website, marketing collateral, ads, sales tools, e-books, email newsletters, magazines, and digital editions, as well as all other visual representations of the brand, from concept through completion. I received awards from the American Graphic Design Association, the Western Publishing Association, and the Tube Council of North America.
Community action includes having served as a City Commissioner for the Architectural Heritage and Landmarks Commission (Vallejo), a Co-President of a Marin County Parent, Teacher and Student Association, a Board of Director of a Solano County preschool, a designer for the Mill Valley Historical Society, and a special projects director for the Novato-based Marin School of the Arts. Sports are my life blood and I've had the great fortune of being a bicycle tour guide for two summers in the US and Europe, as well as a media director for major USTA and Masters tennis tournaments.
Currently, I live in the rolling hills of Marin County with my husband, a multi-Grammy Award winning cellist, while sharing space with horses, chickens, goats, screech owls, and the occasional peacock. When the spare moment comes, I get on the tennis court, and have competed in USTA leagues for several years.